The Impact of Constraint Budget in Hyper Caloric Food Consumption

Cruz, Breno de Paula Andrade; Ross, Steven Dutt; da Silva, Nathália Cândido
Abstract:
The obesity is an actual fact in too many countries (Ng et al., 2014). The goal of this study is to understand the impact of budget constraint on hyper caloric food consumption. Using an experiment with 60 consumers three hypothesis were tested. The result of H1 shows us that with R$ 10,00 the same consumer had a hyper caloric consume (in a budget constraint context) buying an extra 180 calories per real spent compared to another context (R$ 50,00). H2 was tested identifying the impact of BMI in Food Caloric Density per Real Spent (FCDRS) with R$ 10,00 or R$ 50,00. H3 analyzes the relation between income (which is different from budget constraint) and the FCDRS showing us that there is not an impactful relation between the income and the caloric food consumption. These results show us various opportunities to future researches.
Área(s) temática(s):
Año:
2015
Tipo de publicación:
Paper/Extenso Congresos GIGAPP
Palabras clave:
Constraint Budget, Hyper Caloric Foods, Obesity
Número:
ffug
Serie:
VI Congreso Internacional en Gobierno, Administración y Politicas Públicas. GIGAPP IUIOG. 29 sept. 02 octubre 2015.
Dirección:
Madrid, España
Organización:
GIGAPP IUIOG
Mes:
septiembre
Nota:
CNPq - Brazilian Research Agency Faperj - Rio de Janeiro State's Research Agency
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